In today's rapidly evolving digital landscape, Chief Information Security Officers (CISOs) face the formidable challenge of bridging the gap between complex cyber threats and tangible business risks. A senior executive from Check Point emphasizes that for effective risk management and to secure buy-in from board members, CISOs must pivot from a technology-centric discourse to a narrative rooted in business impact. By translating cyber threats into business language, they can illustrate how cybersecurity initiatives align with the strategic priorities of the organization. This approach ensures that decision-makers comprehend the financial and reputational implications of cybersecurity controls, turning abstract threats into actionable intelligence. Moreover, this strategy enables CISOs to demonstrate Return on Security Investment (ROSI), thereby justifying cybersecurity spend in terms that matter to business executives. Ultimately, this shift not only aids in securing board-level support but also fosters a more cohesive, organization-wide commitment to cybersecurity, imbibing a culture where digital security is perceived as an integral part of business operations rather than a standalone IT issue.